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DMA Reiterates Commitment to Consumer Choice in Online Advertising

By: dma
Categories: News

The Direct Marketing Association (DMA) today reiterated its commitment to providing transparency and honoring consumer choices in online advertising. For decades, DMA’s Guidelines for Ethical Business Practice have favored providing the greatest potential consumer choice, requiring marketers to inform consumers of their practices and…read more →

DMA Reiterates Commitment to Consumer Choice in Online Advertising