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The Retail Data Loop

By: Stephanie Miller
Categories: MarketZone

As VP Industry Strategies for Retail & Consumer Products at Epsilon, Jack Leary is responsible  for developing innovative marketing and business strategies derived from the target customer’s perspective. With over 25 years of sales and marketing experience, he focuses on helping…read more →

Three Impact-Revealing Email Marketing Analyses Every Program Needs

By: Stephanie Miller
Categories: MarketZone

Karen Talavera heads Synchronicity Marketing and writes about how to successfully use email, social media and content marketing on the Enlightened Emarketing blog. Here, she offers up expert advice to help you meet your email marketing goals. You can also follow Karen on Twitter (@SyncMarketing) or Facebook for daily…read more →

Are We Entering a New Age of Dis-Content?

By: Susan Taplinger
Categories: MarketZone

John Immesoete, Chief Creative Officer at Ryan Partnership, poses a great question, one every modern marketer should be contemplating: are we entering an age of dis-content? If the answer’s yes, how can today’s savvy marketer deliver content that’s relevant, creative, and…read more →