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Are We Entering a New Age of Dis-Content?

By: Susan Taplinger
Categories: MarketZone

John Immesoete, Chief Creative Officer at Ryan Partnership, poses a great question, one every modern marketer should be contemplating: are we entering an age of dis-content? If the answer’s yes, how can today’s savvy marketer deliver content that’s relevant, creative, and…read more →

Keeping Consumers in the Know

By: Stephanie Miller
Categories: MarketZone

With over a decade of email and online marketing experience, Quinn Jalli — SVP of Marketing Technology at Epsilon — is an active participant and leader in the privacy and consumer protection space.  His deep relationships with ISPs and industry organizations…read more →

Matters of Marketing Data Governance

By: Stephanie Miller
Categories: MarketZone

Peg Kuman is the lead instructor for DMA’s Institute for Marketing Data Governance, as well as the Vice Chairman of Relevate. She is a pioneer in the field of Data Governance and never ceases to provide the very best strategic insight on best practices…read more →

Practical Tips for Establishing a Data Governance Program

By: Stephanie Miller
Categories: MarketZone

Judy Macior is VP of Regulatory Compliance and Information Practices at Experian, making her the perfect go-to for all matters Data Governance!  Below, she leads us through a thoughtful outline that will have you establishing a solid Data Governance program in no time….read more →