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Membership

DMA members join the largest global association of marketers committed to advance and protect responsible data-driven marketing. DMA membership gets you the knowledge, access and networking to increase your business ROI and advance your organizational objectives.

Gain the competitive advantage when you take full advantage of DMA – from research to conferences to education and training to coalitions to advocacy and industry compliance.

You Are DMA

Member support from marketers like you is the only thing that has made it possible for DMA to advance the progression of marketing throughout the past century. From start-ups to multi-nationals, client-side marketers to service providers, DMA members represent an extraordinary array of visionaries who are collectively leading today’s narrative on the future of data-driven marketing.

Why Join?

We offer our members every opportunity for success through advocacy, networking, training, insight and business services.   We invite you to learn more about how DMA can help you succeed in data-driven marketing, introduce you to a vibrant community, and build a stronger more sustainable future for everyone involved.  Discover just how much we can help you reach your business goals.

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Member Principles and Guidelines

Commitment

To customer satisfaction, good corporate citizenship, and responsible environmental, community and financial stewardship.

Honesty

Clearly, honestly, and accurately represents products, services, terms, and conditions.

Reliable

Delivers products and services as represented.

Respectful

Communicates in a respectful and courteous manner.

Responsive

Responds to Inquiries in a constructive, timely way.

Security

Maintains appropriate security policies and practices to safeguard information.

Transparent

Provides information on policies about the transfer of personally identifiable information for marketing purposes.

Honorable

Honors requests not to have personally identifiable information transferred for marketing purposes.

Diligence

Honors requests not to receive future solicitations from its organization.

Integrity

Follows the spirit and the letter of the law as well as DMA’s Guidelines for Ethical Business Practice.

Align your Organization with Data-Driven Marketing Best Practices
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