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Making Mary Proud

By: Lindsay Hutter
Categories: Great Marketers, Outside Homepage View

When marketing first emerged in the US nearly 150 years ago, women couldn’t vote.  If they worked outside the home, it was to cook, clean, teach or nurse.  And when the University of Pennsylvania introduced a course in “The Marketing…read more →

Email Success by Design:  Interview with Email Marketer Thought Leader of the Year Justine Jordan

By: Susan Taplinger
Categories: Advance, Best of...DMA Conference Learnings, Data-Driven Marketing Ideas, Outside Homepage View

When it comes to email marketing success, Justine Jordan, Marketing Director, Litmus, suggests you think like a designer.  It certainly worked for her.  During the Email Evolution Conference (EEC), which takes place February 2-4 in Miami, Florida, she’ll be honored…read more →