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DMA Expresses Disappointment with New ‘Data Broker’ Bill

By: Susan Taplinger
Categories: News

The Direct Marketing Association (DMA) expressed disappointment today following the introduction of the “The Data Broker Accountability and Transparency Act of 2014” (DATA Act), a bill that would stymie the responsible use of data across the entire data-driven marketing economy,…read more →

DMA Expresses Disappointment with New ‘Data Broker’ Bill

DMA Asks Congress to Pass National Breach Notification Law

By: Susan Taplinger
Categories: News

The Direct Marketing Association (DMA) has  sent a letter to Congress restating its long-standing commitment to ensuring the security of consumer data across the entire data-driven marketing economy. The letter states, in part: “The DMA aims to preserve the benefits…read more →

DMA Asks Congress to Pass National Breach Notification Law