In addition to founding Trigger Media in 2011, Mr. Russell is an initial member and a partner of Pilot Group, launched in 2003 by Bob Pittman. At Pilot Group, Mr. Russell’s responsibilities are focused on digital media investing. Through Pilot Group and other investment vehicles, he has been involved with investments including DailyCandy, Thrillist, TastingTable, Ideal Bite, VitalJuice, PureWow, GeekChicDaily, Zynga, Betaworks, Silicon Alley Insider, TrialPay, GroupCommerce, SailThru, RapLeaf, Room77, Huddler, Spongecell, HomeRun, and AdRoll. Prior to Pilot Group, Mr. Russell was the youngest Partner at East River Ventures, where he focused on the Digital Media investment practice from 1999 to 2003. At the age of 26, Mr. Russell co-founded the world-renowned restaurant/nightclub MOOMBA, which he sold in 1999. Mr. Russell began his professional career in 1993 as an investment banking analyst and later associate at Chemical Bank (JP Morgan Chase), in the acquisition finance group, financing LBO’s. He received his BA from Cornell University in 1993, and his MBA from Columbia University Business School in 1999. He currently serves on the board of directors of Thrillist, TastingTable, VitalJuice, PureWow, BlueFly, and DailyWorth, the Advisory Boards of GroupCommerce, Mercy, and GeekChicDaily. Mr. Russell also is a Digital Media Strategic Advisor to Condé Nast.
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