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DMA: Data and Marketing Association
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Susan Canavari

Susan Canavari 318x318 bwChief Brand Officer
JPMorgan Chase & Co.

Susan Canavari is the Chief Brand Officer for Chase leading brand strategy and development for the consumer and card brands including: advertising, integrated media planning and delivery, agency oversight, creative services, content and social media marketing.

Susan built her career in the advertising industry working and building a range of brands. Prior to joining the firm, Susan worked at mcgarrybowen where she was an Executive Managing Director on the J.P. Morgan, Chase and JPMorgan Chase & Co. where she worked intimately with key leaders across the organization on planning, advertising, digital marketing and social strategic execution across all channels

Before her time at mcgarrybowen, Susan worked at Digitas where she was the first Managing Director of the Kraft One Digitas and MediaVest integrated media team which was established to serve as the Media Agency of Record for Kraft Foods. Prior to that, Susan worked at Oglvy & Mather where she led the Time Warner Cable Brand and managed acquisition marketing activities for Lenovo.

Susan loves building authentic and purpose-driven brands. She has had the great privilege creating integrated marketing campaigns for other brands including Microsoft, General Motors, and Disney.

She received her BS from Miami University with a major in Communications and Management, and her MBA from Boston College’s Carroll School of Management.

Susan lives on the Upper West Side with her husband John, and pets Bojangles and Spike and is on the board of the Toby Project as well as the AdCouncil.

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