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DMA: Data and Marketing Association

&THEN

The Gap Between Marketing Innovation and Adoption

Posted July 6th, 2017 by Neil O'Keefe Categories: &THEN, Marketing Conferences, Marketing Thought Leadership

Neil O’Keefe is DMA’s SVP of Content & Marketing Only... Read More

Of Marketing and Machines

Posted July 6th, 2017 by Robert Traino Categories: &THEN, Data-Driven Marketing, Marketing Conferences

Filtering only the best stuff from &THEN, the DMA Annual... Read More

How a Hershey Product Launch Sought to Win the ‘Hearts and Minds’ of Consumers

Posted July 5th, 2017 by DMA Advance Categories: &THEN, Marketing Conferences

The Hershey Company, the iconic candy manufacturer and second largest... Read More

Don’t Be Shy: Explicit Customer Data Essential For CX Success

Posted May 30th, 2017 by DMA Advance Categories: &THEN, Data-Driven Marketing, Marketing Conferences, Marketing Thought Leadership

The following is a guest post by Ernan Roman, President... Read More

Rise and Shine. DMA sees 145% Increase in Its Global Awards Competition.

Posted May 25th, 2017 by Kyle Allen Categories: &THEN, Marketing Conferences, Marketing Thought Leadership

New York, USA, May 25, 2017 – The DMA International... Read More

The Science of Creativity

Posted May 17th, 2017 by Kyle Allen Categories: &THEN, Marketing Conferences, Marketing Thought Leadership

Agency masterminds Nathan J. Iverson, EVP Design Director at Deutsch... Read More

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