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DMA: Data and Marketing Association
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Copywriting

DMA’s copywriting courses focus on strategic messaging for a purpose. Writing copy for response is much different than writing copy for general awareness, branding or advertising. Do you want to understand how words can be creatively crafted to drive response?

Discover the power of great grammar, impeccable vocabulary and a stunning story on any channel designed to drive your readers to action. Select from these copywriting courses to use copywriting as a mighty marketing tool – and up-skill your team’s writers.

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