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DMA: Data and Marketing Association
Consumer Help

Christine Fleming McIsaac

President Smart Solutions Group, Inc.

After over a decade of working on the “inside” for Pearson Education and Scholastic, Christine started her own business and uses her experience in marketing, editorial, and sales to help all publishers reach their customers. Her company, Smart Solutions Group, Inc., specializes in everything marketing—from market research and strategic planning to campaign execution and product implementation.

In her spare time, Christine loves to write things other than marketing collateral. She’s the author of two children’s books: The Star-Spangled Banner and Art as Science.

Christine has a B.A. in Communications from Marymount University, and an M.B.A. in Marketing from Fairleigh Dickinson University.