Nominations Deadline Is May 31; Honors to Be Presented at October 13 Dinner

The Direct Marketing Educational Foundation (DMEF) today announced it is welcoming nominations for its 2013 Edward N. Mayer, Jr. Education Leadership Award and the 2013 Corporate Leadership Award.  The deadline for nominations is Friday, May 31, 2013.

Individual and corporate award recipients will be honored for their commitment to excellence in the field of direct/interactive marketing education, specifically highlighting service that nurtures and supports the next generation of talent in this field. 

A DMEF Awards Selection Committee, consisting of leaders from the field of direct/interactive marketing, will review the nominations, paying close attention to the candidates’ activities as they relate to the award criteria.  The prestigious awards will be presented at DMEF’s Annual Awards Dinner, to take place on Sunday, October 13, 2013 in conjunction with The Direct Marketing Association’s (DMA) Annual Conference in Chicago.  The deadline for nomination submissions is May 31, 2013. 

The winners will be announced at DMEF’s Rising Stars Awards Dinner, which will take place at Three Sixty° in New York City on June 11, 2013.

“This is the 36th consecutive year that the DMEF will bestow the Ed Mayer Education Leadership Award. The 2013 award winner joins an elite group of marketers in a tradition rich in history and reverence,” said Craig Wood, head of insights integration at The Futures Company and chair of the DMEF. “The Corporate Leadership Award recognizes one outstanding organization committed to furthering education in the field of direct/interactive marketing. Take a moment to review the nomination criteria; if you know a company or an individual of this caliber, then I encourage you to submit their nomination today.”

DMEF Edward N. Mayer, Jr. Education Leadership Award

Known as the premier Direct Marketing Educational Foundation (DMEF) Award, the Edward N. Mayer, Jr. Education Leadership Award is presented annually to a select individual who, over time, demonstrates the highest level of personal commitment to helping create effective programs, concepts, teaching methods, or materials for the instruction of college students or professors; providing personal and corporate financial assistance; and executing any other contribution, which effectively assists or promotes DMEF’s mission and objectives.

Last year, DMEF presented Gary S. Laben of KBM Group with the Edward N. Mayer, Jr. Education Leadership Award. For a complete list of award recipients over the past 35 years, please go to:


DMEF Corporate Leadership Award

The Direct Marketing Educational Foundation’s (DMEF) prestigious Corporate Leadership Award pays tribute to businesses that demonstrate outstanding practices to support education in the dynamic field of direct/interactive marketing. This includes championing education on all levels, both internally and externally, and consistently exhibiting a commitment to excellence industry-wide.  The company being recognized will have established supportive relationships and partnerships with DMEF and DMA, including event participation and staff involvement in educational programs.

Last year, DMEF presented its Corporate Leadership Award to DIRECTV. Previous winners include: Guthy-Renker, Merkle, Scholastic, Draftfcb, The Martin Agency, ACXIOM, Wunderman, Experian, Allstate and R.R. Donnelley.

For additional information regarding DMEF’s Edward N. Mayer, Jr. Education Leadership Award nominations, including nomination criteria and forms, please click here.

For additional information regarding DMEF’s Corporate Leadership Award nominations, including nomination criteria and forms, please click here.

Additional information about DMEF’s October 13 Annual Awards Dinner is available by clicking here.


About Direct Marketing Educational Foundation (DMEF)

Headquartered in New York City, the Direct Marketing Educational Foundation (DMEF) works to educate, develop, grow and employ college students in marketing careers, and, thereby, expanding and enriching the talent pool of trained, market-ready marketers. Established in 1966 by members of the Direct Marketing Association (DMA) who wanted to give something back to the community, DMEF is today a separate, 501(c)(3) nonprofit corporation that is supported solely by tax-deductible contributions from individuals and companies. Tax-deductible contributions are the lifeblood of the DMEF; funds raised support a broad range of world-class educational programs and scholarships.

Since its founding, thousands of students have taken advantage of DMEF’s educational programs, entering the field with the competitive edge of being “workplace-ready.” Many have gone on to become today’s marketing leaders, an indication of the Foundation’s success. In addition, more than 2,000 professors have participated in DMEF programs. For additional information about the DMEF, its mission, and its programs, visit


# # #