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DMA: Data and Marketing Association
Consumer Help

Reality Check: How Integrated is Your Marketing, Really?

Overview

Have you achieved integrated marketing nirvana? If you're like most companies, this is still an ongoing challenge. Silos, legacy databases, less-than-par software packages, and dwindling budgets have taken their toll on ROI. However, maybe someone has found the secret sauce?

Join this interactive Town Hall discussion hosted by the DMA Integrated Marketing Community Leadership Council as they share what they know and what they have experienced, as well as take your questions and address your concerns:

  • Where are you in your integrated marketing journey?
  • What hinders your efforts; what solutions can you share?
  • Who are the heroes?

After registering, we'll send you an email to take your questions/concerns in advance to better prepare. Don't miss this valuable group therapy session!

Sponsored by the DMA Integrated Marketing Community. DMA members who sign-up for this webinar will automatically be included in this Community to stay informed of future calls. This network is a peer-to-peer, no fear zone. Members are able to ask questions at any level without trepidation.

April Clark

Regional Sales Manager
CAS

Norman Quesnel

Senior Marketing Specialist
AMICA

Edward Ramsey

Vice President, Marketing Data & Technology Strategy
Valassis

Grant Ritter

Strategic & Analytic Design Lead
MassMutual

Terry Nugent

Director of Publishing & Association Strategic Development
Medical Marketing Service

Sponsor:

  • DMA-Communities-logo

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