One of Loren McDonald’s biggest thrills is getting marketers to think differently. As Vice President of Industry Relations for Silverpop, an IBM Company, McDonald educates marketers on best practices and emerging trends in email, mobile and social marketing, and marketing...read more →
Karen Talavera’s enthusiasm for the email marketing field is genuine and long-standing. With 15 years in the field, and distinguished service on the Email Experience Council Board of Directors, she still waxes poetic about the industry: “It’s the nexus, the...read more →
As consumers continue to shift their focus to a multi-screen, mobile environment, companies who are sharp enough to anticipate users’ evolving needs are reaping dividends. As reported in USA Today, in an article titled “Facebook Soars as Mobile First Company”: “Facebook spent...read more →
Where did they get my name? How can I stop getting unwanted mail? DMA helps consumers manage their marketing preferences and messaging. Visit DMAChoice.org now to remove or edit your personal preferences.
As the global debate on data use heats up, now more than ever – marketers need a strong voice in Washington – and DMA delivers…Learn more about our Advocacy.
Learn. Apply. Grow. From a comprehensive DMA Certified Marketing Professional™ (DCMP) program to our other courses and 90-minute online modules, our curriculum was designed to accommodate you! Learn from industry experts who apply what they teach on a daily basis.
Meet some of the best innovators of our industry at our DMA Conferences & Events. We offer a wide array of hot issues affecting marketers everyday. Check out our events schedule.