For Data Privacy Day, our own Rachel Nyswander Thomas sat down with DMA member Merkle Inc. to discuss the relationship between privacy and data-driven marketers. Merkle’s blog has the full Q&A, along with insights from other marketers and privacy experts. You...read more →
Today is Data Privacy Day, a day that is celebrated every year by companies, trade associations, and consumer groups in order to raise awareness about the importance of protecting the privacy of personal information online. Of course… every day is...read more →
Today, the Federal Trade Commission (FTC) released its report on the Internet of Things, following their November 2013 workshop on the subject. The Direct Marketing Association (DMA) issued the following statement in response to the report: “DMA agrees with the...read more →
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