‘Shark Tank’ Star Daymond John, Warby Parker’s Dave Gilboa, YouTube’s Beau Avril, Comedian Bartunde Thurston to Keynote New York, NY, May 4, 2015 — Consumers who shop via multiple channels spend 2 to 3 times more than single-channel shoppers, according to...read more →
For over 37 years, DMA’s Statistical Factbook has brought together the latest research, polling, and transaction data on the marketing industry. This year, over 300 pages and 11 chapters are devoted to all the latest in data, email, mobile marketing,...read more →
As Consumers Vote with Their Thumbs, DMA Delivers Curriculum to Help Marketers Win ‘Marketing Elections’ New York, NY, April 23, 2015 —U.S. mobile advertising will jump to nearly $28.5 billion this year, nearly triple the amount spent in 2013, according to...read more →
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