In furtherance of its mission of advancing and protecting responsible data-driven marketing, the Direct Marketing Association (DMA), is pleased to announce the launch of its members-only 2014 Legislative Coalitions, reflecting the key legislative issues affecting marketers in today’s data-driven world.
“As legislators and policymakers increasingly turn their attention to matters directly affecting data-driven marketers, DMA and its members are keenly focused on staying informed on all the latest legislative developments – and ensuring that marketers’ interests are fairly represented on all relevant issues,” said Peggy Hudson, DMA’s senior vice president, government affairs.
DMA’s Legislative Coalitions are composed of marketing leaders, privacy and legal professionals, and legislative affairs teams. Coalition meetings include working sessions and feedback collection on specific legislation. Any employee of a DMA member company is eligible to participate in a DMA Legislative Coalition.
2014 DMA Legislative Coalitions
To learn more about DMA’s legislative work, and for interview opportunities, please contact firstname.lastname@example.org or (212) 790-1589.