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How to Achieve ‘Wild’ Email Success:  Hearst and Experian Reveal Secrets at 2015 MAC Conference

By: Susan Taplinger
Categories: Advance, Best of...DMA Conference Learnings, Outside Homepage View

What does a wildly successful email campaign look like?    On Tuesday at DMA’s Marketing Analytics Conference in Chicago, Charlie Swift (VP, Strategy & Marketing Operations) and Jim Murphy (Senior Director, Marketing Operations) from Hearst Magazines and Kathy Menis (Director,…read more →