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He Is…The Most Connected Man In the World

By: Janine Perri
Categories: Advance

He wears between 300 and 700 tracking and lifelogging devices at all times. He lost more than 100 pounds by using technology to track his daily habits and make small changes to his lifestyle and environment. He is…the most connected…read more →

DMA Counts Down to DMA2014

By: Susan Taplinger
Categories: News

New Programs and Events Enhance This Year’s Conference October 25-30 in San Diego As autumn approaches, the Direct Marketing Association (DMA) is counting down the top ten opportunities and events featured at DMA2014, The Global Event for Data-Driven Marketers —…read more →

DMA Counts Down to DMA2014

Once More into the Breakfast Breach! 

By: Susan Taplinger
Categories: Advance, Data-Driven Marketing Ideas

Ever wonder what Millennials want – what they really really want… for breakfast?  According to recent Mediapost article, the answer is adventure! “Capturing breakfast share is one of today’s biggest opportunities for both packaged foods makers and restaurant chains,” Mediapost…read more →