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Events for November 2013

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Your Customers Need a Clear Path to Your Site: Harness the Power of Digital Marketing – a case study for using paid, owned and earned media

Your Customers Need a Clear Path to Your Site: Harness the Power of Digital Marketing – a case study for using paid, owned and earned media

November 5, 2013 @ 2:00 pm - 3:00 pm

Sponsored by: Zeon Solutions Marketing has changed and will continue to shift from traditional outbound strategies(direct mail and cold calling) to a new form of lead nurturing, information-based selling. Instead of requesting a print catalog or calling a service center,...read more →

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DMA Analytics Council Presents: 7 Ways to Amp Up Your Marketing Using Customer Analytics

DMA Analytics Council Presents: 7 Ways to Amp Up Your Marketing Using Customer Analytics

November 7, 2013 @ 2:00 pm - 3:00 pm

Presented by: DMA Analytics Council Sponsored by: IBM It is no secret that leading marketers are using analytics to bring a whole new level of sophistication to marketing. Now marketing can be truly personalized, cross-channel, and real-time. But what are...read more →

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Hill Day At My Desk – Quarterly Government Affairs Briefing

Hill Day At My Desk – Quarterly Government Affairs Briefing

November 21, 2013 @ 2:00 pm - 3:00 pm

Privacy bills, data protection inquiries and do not track… oh my! It’s a busy year for privacy, data protection and data use issues that impact data-driven marketers. It is no secret that leading marketers are affected by the decisions made...read more →

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