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Events for April 2014 › Webinars

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Inactive Email Subscribers – Best Practices for Re-engagement

Inactive Email Subscribers – Best Practices for Re-engagement

April 1 @ 2:00 pm - 3:00 pm

Sponsored by: Act-On According to Marketing Sherpa, approximately 75% of email subscribers are inactive. We all have unengaged subscribers, but the key to email marketing success is what we do with them. David Fowler, Chief Privacy & Deliverability Officer at...read more →

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The Practioners' Guide to Spamtraps

The Practioners' Guide to Spamtraps

April 2 @ 2:00 pm - 3:00 pm

Don’t wait for it to happen to understand the risks and implications Sponsored by: DMA & EEC What makes ESPs groan and marketers panic? Spamtraps! Moderated by Ken Magill, Editor and Founder of The Magill Report, this session will be...read more →

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2014 Statistical Fact Book Preview

2014 Statistical Fact Book Preview

April 23 @ 2:00 pm - 3:00 pm

Sponsored by: DMA Join us as we kick off the release of the 2014 Statistical Fact Book – the must-have resource for marketers, now in its 36th year. We highlight some of the Fact Book’s most interesting statistics straight from...read more →

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DMA /CMA Webinar: The New Spam Law In Canada

DMA /CMA Webinar: The New Spam Law In Canada

April 29 @ 8:00 am - 5:00 pm

Summary: Join us for a 90-minute webinar about Canada’s New Anti Spam Law (CASL), which goes into force on July 1st 2014. CASL applies to the sending of all “commercial electronic messages”, and it requires senders to have prior consent...read more →

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