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DMA: Data and Marketing Association

Drive Data. Further.

The DMA offers advocacy, innovation, education and connections to help marketers seize the full potential of their data.

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Tap into a wealth of insights, case studies, events, training, and more

Who is ANA?

Driving growth for you, your brand, our marketing industry - Learn More

Data Transparency Label

From the industry’s top data management experts

ANA Center for Brand Purpose

Placing purpose at the heart of an organization

Align Your Organization With Data-Driven Marketing Best Practices

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