DMA: Data and Marketing Association
Consumer Help

Steve Froehlich

Steve Froehlich 318x318 bwDeputy Chief Development Officer
ALSAC/St. Jude Children’s Research Hospital

As Deputy Chief Development Officer for ALSAC/St. Jude Children’s Research Hospital, Steve Froehlich is responsible for all aspects of direct response marketing to donors who give through television, mail, radio, Hispanic programs, and digital marketing programs, including lapsed donors and acknowledgements. His responsibility also includes direct marketing for all acquisition programs at NEO, and for maintaining and upgrading donors through retention programs designed to maximize a donor’s potential for St. Jude.

Back to Board of Directors

Login To Your Account