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The Electric Bike-banner

Agency: MRM//McCann Stockholm    •    Client: Vattenfall    •    Category: Communications / Utilities    •    Award: Silver Award

Sweden's largest energy company Vattenfall decided to promote electric bikes as an alternative to cars. In promoting electric bikes they helped people reduce their energy consumption and environmental impact. Vattenfall also showed that they are the smart energy enabler, they claim to be.

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