As a Sr. Email Strategist, Julianna is responsible for the development and implementation of comprehensive email marketing strategies for her clients. Julianna has over ten years of traditional and digital marketing experience while working for both B2B and B2C companies, but has spent the last five years of her career focusing on generating engagement and revenue for companies through email marketing.
In addition to her strategic email role, Julianna analyzes client’s on-site data and audits the technical implementation of analytics tracking to ensure the accuracy of the data and for the development of actionable insights.
Julianna’s cross-channel experience has led to an in-depth knowledge of email channel performance and its impact on key business objectives.
Julianna has an MBA from Indiana University and a Bachelor of Arts in Electronic Media from Northern Arizona University.